Electronics product pages are the pivots of electronics websites. They are both a destination and a major intersection of your website capabilities. By understanding the growing needs of electrical engineers and what they prioritize on a product page, electronics companies can optimize pages for conversion.
Engineering Pain Points
Of engineers are concerned with cost
Of engineers say that their job requires them to work quickly
Of engineers are working remotely
Of engineers say they feel pressure to do more with less
Of engineers are working on more projects than they did 3 years ago
Source: Mind of the Engineer 2019
Top Priorities For Engineers
According to engineers, technical documentation, software development and tools, product specification data, and datasheets are the most essential components of product pages. These were the top priorities for engineers:
Source: Pulse of the Engineer 2019
